The desire nor the intention to buy. They are only interested in the content offered, but were unable to. Take advantage of the product and/or service offered, being disqualified. This classification of qualified leads is also part of the buying journey that the consumer goes through: he goes through three stages of. The sales funnel until he decides to buy and solve his problem. The moment of purchase of the lead is identified in this. Journey and, in this way, the qualification is done more easily. The importance of qualifying leads one of the most important. Factors in qualifying leads is that it eases the work of the sales team and the marketing team, avoiding. Overload and loss of time in contact with leads that have low purchasing potential.
It is smarter of course to bet on those that are more likely to
Buy; thus, marketing will know which leads to invest its. Time in to make those who are not yet prepared reach. Their moment of purchase. Another important thing to look at is the sales team’s ability to meet the demand for. Lead generation Bolivia Business Email List coming from the marketing team. Therefore, evaluating the quantity with the quality of leads is essential to. Avoid waste and loss of sales, qualifying them correctly. How to qualify leads to qualify the leads that a company. Receives, it is first necessary to know the business well, the market in which it operates and, above all, the customer.
This is because in order to identify a lead with purchase
Intent and potential to become the ideal customer, it is necessary. To know what the average profile of this ideal customer is. To do this, you should study the profile of current customers and use. This study as a basis to observe where the lead is in the EJ Leads buying journey. To find out if the lead has the ideal purchase intention. Just check which of the stages of the journey they are in: – learning/discovery; – recognition of the problem; – consideration. Of the solution; it is – evaluation and purchase.
